Off the Wall
Published: Tuesday 21st November 06
Directa launch new Off the Wall calendar for customers. Another innovative and entertaining in house designed calendar has been despatched to account customers this week.Directa have produced a long series of entertaining calendars as unique thank you's for loyal customers, and Dave Dennison MD at Directa reckons 2007's is the 'best yet!'.
In the early stages of planning Marketing Executive Peter Mair and MD Dave Dennison were advised of the changes in Royal Mail charging. This input got the creative juices going and the idea of a desk calendar was borne.
As the juices got into full flow, Off the Wall came to life and the Calendar became Off the Wall by name as well as nature. Next a decision was taken to make the calendar a weekly production and a search for weird and wacky events commenced.
Every week has a page of days, each one has a daft date or nutty note, most of these are real but some have been made up. More detail on the real dates and the identity of the made up ones can be found on a weekly basis on www.directa.co.uk in the popular Coffee Break.
This link between website and calendar worked tremendously well through 2006 and we're sure customers will enjoy the links to all the fascinating info collated.
As a new feature this year, we will be selling these unique calendars and will send all proceeds to St Clare Hospice.